Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Infiniti plans full-court press for March Madness

Infiniti plans to keep its name--and especially its new M hybrid sedan--in front of basketball fans for the next few weeks as a sponsor of NCAA Men's Basketball Division I championship. Under a multi-network advertising deal with NCAA, CBS Sports and Turner Sports, Infiniti will run a total of 170 TV spots of up to 60 seconds each over the next four weeks of March Madness basketball playoffs on CBS, TBS, TNT and truTV networks, says Kathy Roznowski, a marketing manager at Infiniti. Of those 170 spots, at least 100 will be for the new hybrid sedan, the luxury brand's first, starting March 17.

One Lap of the Web: Cars of Concours d'Lemons, Rally New England and a Hudson Italia

- More than 80 unique cars are trucks have just finished Rally New England, traveling 1,300 miles through the northeast, all for a good cause. Hooniverse's Robby DeGraff took part in the rally as part of a film crew, and shares his journey with readers. The rally ran from Ithaca, N.Y., to Saint John, New Brunswick, and raised money for Camp Sunshine, an organization that invites children with life-threatening diseases and their families to have fun at camp for a week for free.

Porsche Museum opens 911 Identity exhibition

As the seventh-generation Porsche 911 hits the market, the Porsche Museum is honoring its brand-defining model with a new exhibition called 911 Identity. The display in the company's Stuttgart museum highlights each generation of 911, from the 1963 original through to the 2012 991, offering facts, figures and artifacts from their year of launch. As well as road going variants of the 911, motor sport versions are on show, from the 911 Carrera RS 2.7 Safari, through to the current 911 GT3R Hybrid, via the fearsome 935s of the 1970s and '80s.